Amit Shah Urges Border States to Prepare for Possible Emergency: Essentials Stocking Advised Amid Pakistan Tensions
Tensions between India and Pakistan have once again surfaced, prompting Union Home Minister Amit Shah to urge border states to take precautionary measures. With recent developments signaling potential escalations, Shah has advised state governments in border regions to prepare for possible emergencies, including
Karnataka Goes Digital: A New Chapter in Public Outreach and Awareness
Introduction: The State’s New Digital Turn In a move that’s expected to modernize public engagement, the Karnataka government has empaneled a diverse range of digital media outlets and advertising agencies. The goal? To spread awareness about state initiatives in a way that reaches
The Netflix Playbook: How Smart Marketing Made Indians Ditch Cable for Streaming
Introduction: Streaming vs. Sentiment For decades, cable TV wasn’t just entertainment in Indian households—it was tradition. The daily ritual of switching on soap operas at 8 PM, waiting for weekly movie specials, or flipping channels during ad breaks was part of Indian life.
Bluesky Rolls Out Verified Badges: A New Era of Trust & Transparency
Introduction In an era where misinformation spreads faster than truth, trust has become a luxury on social media. As users increasingly demand authenticity and accountability, Bluesky, the decentralized social media platform backed by former Twitter CEO Jack Dorsey, has introduced verified badges—marking a
Google’s Ad Tech Empire Under Fire: Judge Rules Against Monopoly Tactics
Google’s Ad Tech Empire Under Fire: Judge Rules Against Monopoly Tactics In a landmark ruling that’s sending shockwaves through the digital advertising ecosystem, a federal judge has found that Google illegally monopolized the ad tech market. This decision is poised to reshape the
Instagram’s New Era: ‘Blend’ and ‘Storylines’ Set to Redefine Reels & Stories in 2025
Instagram is once again raising the bar in content innovation with its latest features—Blend and Storylines. These updates are more than just UI tweaks; they reflect the platform’s aggressive push toward personalized, collaborative, and immersive content experiences. Whether you’re a digital creator, a
Instagram Adds New Parental Controls for Teens in India: Here’s What Parents Need to Know
Meta has rolled out enhanced parental supervision tools for Instagram users in India, targeting the safety of teenagers on the platform. As the number of young users continues to rise, the move aims to empower Indian parents with greater visibility and control over
Snapchat Reveals: Happy Users Engage More with Ads, Study Finds
What if the secret to successful digital advertising wasn’t just the ad itself—but the mood your audience is in? A recent Snapchat study on user emotions has brought forward a fascinating insight: happier users are more likely to engage with ads. The study,
Instagram’s New Reels Sorting Test: What It Means for Creators and Viewers
Instagram is once again evolving—this time, with a fresh take on how users explore short-form video content. In its latest test, the platform is trialing new sorting options for Reels, aiming to enhance user experience and content discoverability. With short-form video being one
Google Unveils Veo 2: A Leap Forward in AI-Powered Video Creation
In a major stride towards the future of content creation, Google has officially launched Veo 2—an advanced generative AI model that promises to transform the way videos are made. Touted as a groundbreaking innovation in the field of AI video generation, Veo 2
