How Bingo! Tedhe Medhe Captured Assam’s Festive Spirit with Bihu-Themed Street Campaign
May 14, 2025
1. Introduction: Bringing Bihu to the Streets of Assam In the heart of Assam, the vibrant festival of Bihu is celebrated with enthusiasm, dance, and traditional rituals. Amidst this cultural celebration, Bingo! Tedhe Medhe saw an opportunity to connect with locals by rolling
